![]() WEF chief executive officer Klaus Schwab described three core components of the Great Reset: creating conditions for a " stakeholder economy" building in a more "resilient, equitable, and sustainable" way, utilising environmental, social, and governance (ESG) metrics and "harness the innovations of the Fourth Industrial Revolution." In a speech introducing the initiative, International Monetary Fund director Kristalina Georgieva listed three key aspects of a sustainable response to COVID-19: green growth, smarter growth, and fairer growth. The initiative's stated aim is to facilitate rebuilding from the global COVID-19 crisis in a way that prioritizes sustainable development. ![]() The project was launched in June 2020, with a video featuring the then Prince of Wales Charles released to mark its launch. The Great Reset Initiative is an economic recovery plan drawn up by the World Economic Forum (WEF) in response to the COVID-19 pandemic. For the 2020 book, see Great Reset ยง Books. For the 2010 book, see The Great Reset (book).
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